A revolution that started with a snowflake has turned into an avalanche, and could lead to a change in the way Americans pay for their services.
The software industry helped bring about the “subscription economy,” with businesses paying for cloud-delivered services on a monthly basis instead of buying boxed software just as consumers moved from buying DVDs to subscribing to streaming services. Now, software is moving in a different direction: charging for how much software a customer uses instead of a base fee every month.
…
#subscription #economy #consumption #economy